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FOOTPATH MARKETING
Google Search Ads & Map Exposure
Connect with People Looking for You Today!
Google is the 1000 pound gorilla when it comes to search engines. When people need to solve a problem, find a service or a product their search most often starts at Google.
This is the fastest way to directly connect with prospective new customers looking for the exact products, services and solutions you offer.
Our Search Ad & Map Exposure products ensures your business is visible in your geographic area (we target by postal and zip codes!) to the people looking for what you have.
How Does it Work
- 1Ad placement for people in your geographic area searching for your products, services & problems you solve
- 2Preferred placement on the Google map listing that appears for most local searchs
- 3Detailed tracking & reporting of incoming calls and email leads generated each month
But no one clicks the ads?
New clients tell us this all the time, but we beg to differ.
As screens get smaller (61% of all local searches conducted are done on multiple devices including mobile phones) the ads take up more and more of the viewable area. This means it takes longer and longer for your prospective new customers to see you come up down below the ads.
Search Ads & Map Placement Facts
- Most competitive markets have 4 ads before any regular map or organic search listings appear
- The majority of local searches (e.g. chiropractor in Ottawa) produce a 3-pack of map listings
- Regular organic listings (those that traditional SEO companies are after) appear only after the 4 ads and the 3-pack of map listings
Tracking What Matters
We track phone calls and incoming email leads to all of our clients businesses. In our opinion these are the metrics that matter when you’re running a Search Ad and Map Placement campaign. Why? Because you can’t take number of visitors or clicks to the bank!
You’ll have access to a real time updated spreadsheet of all your leads generated from your paid search ads, map listing and organic search results.
What a few of our clients have to say about us.
President, Sunshine Renewable Energy
We've become the leader in our local market thanks to Footpath Marketing. His insight isn't just about AdWords or email it's the whole small business marketing package from leads to referrals and reputation management.
President, Smiledog "Your Receptionist"
Footpath Marketing simply knows what they are doing. They deliver and they deliver fast and have been absolutely essential in the doubling Smiledog's business volume.
Highly, Highly, Highly recommended / 5 stars for me.
Owner, 360 Fit
Insight and changes to our Facebook advertising by Footpath Marketing has dramatically improved the number of new personal training leads we talk to every month.
Copyright 2017 by Footpath Marketing
8-50 Akerley Blvd, Dartmouth NS B3B 1R8
(902) 702-7440